Cool logos logos4/23/2024 ![]() Think back to your childhood and you’ll certainly remember at least one rendition of the Microsoft word monogram logo. Microsoft Word's logo evolution is something many of us are familiar with. An elegant and vintage design is fitting for their timeless brand. The Coca-Cola logo is one of the best logo wordmarks because the company Coca-Cola itself is aware of its cultural significance. Perhaps their team made several iterations before they realized that they’d already perfected the design back in 1941. This is a fascinating peek into a designer's process. By 2003 the logo was no longer revered as fresh and bold - it appeared clunky and dated. Yet, as the millennium came upon us, fashion, design, and culture trends evolved. With the bolder type font and straightened glyphs, the 1987-2003 design embodies the flirty, bold yet simplistic design tropes of 1980s American advertising with its bright cherry red wordmark. While there was nothing particularly wrong with the 1987-2003 logo, it’s still a product of its time. While many brands are embracing throwback logo designs now, Coca-Cola has kept their logo fairly consistent since reverting back to the 1941 design style in 2004. So, having the logo in various formats and sizes is crucial to ensure it looks great and remains recognizable in every context.Coca-Cola leans into nostalgia by using a throwback to a previous design for their current logo. The size and shape also need to be adjusted for jerseys and cups. It's essential because different social media platforms often have specific size requirements. Ask fans for ideas to make a logo they'll connect with emotionally.Īlso, consider where the logo will be used, for example, on jerseys, cups, and social media, to ensure it works well everywhere. ![]() OriginalityĪn authentic sports logo distinguishes itself through its originality, creating a unique team identity that leaves a lasting impression on sports enthusiasts.įor a new sports team, knowing what your team stands for and what your fans love is important. It remains untouched by the latest graphic design technology because its value is defined by its rich legacy rather than temporary design trends. TimelessnessĪ timeless sports logo doesn't follow short-lived trends, staying relevant and recognizable to fans for many years. It creates a strong bond between fans and the team. RelevanceĪ fitting sports logo represents the team's spirit, using symbols and colors that fans can relate to emotionally. Versatile logos, like the NBA silhouette, look good in print, online, and TV. ![]() Whether on a jersey or online, it stays clear and visible. ![]() VersatilityĪ great sports logo works well in different sizes and backgrounds. Think of logos like Nike's swoosh, which stands out and is easy to remember. SimplicityĪ good sports logo is simple and easily recognizable, using clear symbols and minimal text. Here are some essential criteria for a good sports logo: 1. It should be simple, versatile across various mediums, relevant to the team and type of sport, and unique. ![]() Mixing unrelated symbols can confuse fans and dilute the logo's connection with the team's identity and the sport it represents.Ī good sports logo should maintain a cohesive and focused design to resonate with the specific fanbase and sports enthusiasts. Also it should be simple, involving intricate fonts or elaborate artwork that hinders easy recognition. A sports logo visually embodies a team's identity, representing its spirit and values. ![]()
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